777 South Broad1 of 3Urban Transformation
CASE STUDY:
Sustainable Designs
The future of green development.
Dranoff Properties are designed to embrace greener living through their proximity to mass transportation, car-sharing, prominent bike storage facilities and LEED-certified design and construction practices. A perfect example of this is 777 South Broad.
Beneath its sleek exterior lies a mixed-use multifamily building that is as sophisticated as it is smart. Much more than Philadelphia’s first LEED “green” registered building, 777’s innovative inception, design and delivery has set the national standard for successful green multifamily mixed-use development.
As the second new residential building to emerge along Philadelphia’s Avenue of the Arts, 777 South Broad plays a pivotal role in the transformation of the Avenue to a true residential neighborhood.
Its location, just three blocks south of Symphony House, forges an important link between Center City and South Philadelphia. At the nexus of Philadelphia’s mass transit system, 777’s residents can live a more sustainable lifestyle while helping the City of Philadelphia reach its goal to become the nation’s greenest city.


